Improve existing Golafly products and customer journeys.
The Product Management Internship is a central part of the programme. You study how Golafly’s products are positioned, priced, marketed and experienced by customers, then develop evidence-based recommendations for improvement.
“How can Golafly improve its Matchday product?”
OutputCompetitor review + customer journey + recommendations
Learn Golafly’s products, customers and business model
→ Project brief & research plan
Market, customer and competitor research
→ Research findings
Interpret data and identify opportunities
→ Analysis & key insights
Create recommendations, campaigns or product concepts
→ Proposal / strategy
Present findings to the relevant Golafly team
→ Final presentation & report
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Product Management Intern
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